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Top ratings in the investment industry

Hundreds of advisors are joining our company every year because — quite simply — Ameriprise is different. Here, you’re backed by a strong, ethical company that puts advisors and clients first. We provide freedom and support to run and grow your practice efficiently while developing deeper client relationships. We make a difference for advisors every day through our Culture & Strength, Leadership & Support, and Opportunity & Rewards.

As a result, we've been recognized by numerous publications and validated by independent consumer research as a leader in the investment industry for outstanding service and commitment to our clients. 

#1 in customer service2

#1 in customer loyalty 3

#1 for likelihood to recommend the firm to friends or colleagues4

#2 most trusted5

A Top PerformerTM among investment firms in customer ratings for the attribute “unbiased and puts my interests first.”6


A leading financial institution

  • America’s leader in financial planning1
  • More than 2 million individual, business and institutional clients7
  • Approximately 10,000 financial advisors serving clients in the U.S.8
  • A leader in financial planning, with more CERTIFIED FINANCIAL PLANNERTM professionals than any other firm1

Nationally recognized, top-tier advisors

More than 150 advisors recognized for excellence in 2017 

  • Barron’s: Top 1,200 Advisors State-by-State – 61 Ameriprise advisors, Top 100 Women Advisors – 7 Ameriprise advisors, Top 100 Independent Advisors – 12 Ameriprise advisors 9
  • Financial Times: Top 401 Retirement Plan Advisers – 4 Ameriprise advisors, Top 400 Financial Advisers – 38 Ameriprise advisors 10
  • Forbes: Top Women Advisors – 9 Ameriprise advisors, America’s Top Next-Generation Wealth Advisors – 13 Ameriprise advisors, Top Wealth Advisors – 3 Ameriprise advisors 11
  • Working Mother: Top Wealth Adviser Moms – 8 Ameriprise advisors 12

A legacy of financial responsibility

New York Stock Exchange symbol: AMP

2016 operating results13

  • Net revenues: $11.5 billion
  • Earnings: $1.4 billion
  • Return on equity (excl. AOCI): 22%

A firm that’s strong, stable — and growing

  • Ameriprise manages and administers assets totaling more than $750 billion14
  • Ranked #239 on FORTUNE 500®15
  • 34th largest global asset manager16
  • Maintain leadership positions in each of our four core business segments1, 17
  • Donate over 80,000 volunteer hours annually7

Our history —  being there when our clients need us for more than 120 years


1 Temkin Group 2017 Customer Service Ratings, The Temkin Customer Service Ratings (TCSR) is an openly available benchmarking metric for a critical customer interaction. The TCSR is based on consumer feedback of their recent interactions with companies. Consumers were asked to rate how satisfied they were with recent customer service experiences. Responses were on a scale from 1= “very dissatisfied” to 7= “very satisfied”. TCSR was calculated by taking the percentage of consumers that gave a rating of 6 or 7 and subtracting the percentage that gave a rating of 1, 2, or 3.

2 The 2017 Temkin Group Loyalty Index is an average of five loyalty ratings: repurchasing from the company, recommending the company to others, forgiving the company if it makes a mistake, trusting the company, and trying the company’s new offerings. The survey was fielded in January 2017 to 10,000 U.S. consumers, with quotas for age, income, ethnicity, and region to ensure that the distribution of respondents matched the U.S. Census data for the U.S. population. Consumers were asked to identify companies that they had interreacted with over the previous 90 days and were asked a series of questions about a random sample of those organizations, drawing from a total of 329 companies across 20 industries. For each company, the percentage of customers who considered themselves “very likely” to exhibit each of the five loyalty behaviors is determined. The Temkin Loyalty Index is then calculated by averaging the percentage of those five behaviors.

3 Many large companies use Net Promoter Score® (NPS) to evaluate their customers’ loyalty. The 2016 Temkin Group Net Promoter Score® Benchmark Study measured consumers’ overall brand perception of 315 companies across 20 industries. To determine a company’s NPS score, the Temkin Group surveyed 10,000 U.S. consumers in August 2016. Respondents answered the standard NPS question: How likely are you to recommend to friends and colleagues?  Consumers selected a response from 0 (not at all likely) to 10 (extremely likely). For each company, the Temkin Group calculated the percentages of Promoters (selected 9 or 10), passives (selected 7 or 8), or detractors (selected between 0 and 6). NPS is found for each company by subtracting its percentage of detractors from its percentage of promoters. See for more.

4 Temkin Group 2017 Trust Ratings, The Temkin Trust Ratings (TTR) is an openly available loyalty benchmarking metric. Every organization makes some mistakes, so an important area of loyalty is the willingness of customers to forgive them. The TTR is based on consumer feedback of their recent interactions with companies. Consumers were asked “To what degree do you TRUST that these companies will take care of your needs?” Responses are on a scale from 1= “do not trust at all” to 7= “completely trust.” TTR was calculated by taking the percentage of consumers that gave a rating of 6 or 7 and subtract the percentage that gave a rating of 1, 2, or 3.

5 Hearts & Wallets 2016 Wants and Pricing Report from the Hearts & Wallets IQ DatabaseTM. Hearts and Wallets conducted a survey in 2016 of 5,216 investors. Respondents were asked to rate their financial services provider in a variety of areas on a scale of 1 (not at all satisfied) to 10 (extremely satisfied). Hearts and Wallets defines a “Top Performer” as a provider receiving “ratings from their customers that are distinctively higher than other [providers].” Ameriprise was rated as a Top Performer for customer responses to the statement “Unbiased, puts my interests first.” This rating is not indicative of future performance and may not be representative of any one client’s experience, as the rating is an average of a sample of client experiences. Ameriprise paid a fee to Hearts and Wallets to receive the results of the survey.

6 Company reports.

7 Ameriprise Financial Q2 2017 Statistical Supplement. 

Barron’s® listings are based on data compiled by many of the nation’s most productive advisors, which is then submitted to and judged by Barron’s®. Key factors and criteria include: assets under management, revenue produced for the firm, regulatory and compliance record, and years of professional experience. Barron’s® is a registered trademark of Dow Jones, L.P.; all rights reserved.

9 The Financial Times Top 401 Retirement Plan Advisers is an independent listing produced by the Financial Times. The Financial Times Top 401 Retirement Plan Advisers is based on data gathered from firms, regulatory disclosures and the Financial Times’ research. As identified by Financial Times, the listing reflected each advisor’s performance in six primary areas: defined contribution plan* assets under management and percentage of overall assets managed that represents, defined contribution plan asset growth, compliance record, years of experience advising defined contribution plans, industry certifications and participation rate in defined contribution plans advised. Neither firms nor their employees pay a fee to The Financial Times in exchange for inclusion in the Financial Times Top 401 Retirement Plan Advisers listing. *For defined contribution plans defined under Internal Revenue Code 401(a).

10 Forbes/SHOOK Research listings are based on data compiled by many of the nation’s most productive advisors, selected by their firms, which is then submitted to and judged by SHOOK Research. Key factors and criteria include: assets under management, revenue produced over a three year period, regulatory and compliance record, and credentials/years of professional experience. Portfolio performance is not a factor.

11 Rankings for the Financial Times Top 400 Financial Advisers list are based in large part on data gathered from and verified by Ameriprise Financial, and as identified by Financial Times, reflecting each advisor’s performance in six primary areas: assets under management, asset growth, compliance record, experience, credentials, and accessibility. Ameriprise financial advisors were nominated by Ameriprise Financial. Investors should conduct their own evaluation of a financial professional as working with a financial advisor is not a guarantee of future financial success. Neither Ameriprise Financial nor its advisors pay a fee to Financial Times in exchange for the ranking.

12 Financial results reflect operating results. See 2016 Annual Report on

13 Ameriprise Financial 2016 10-K. 

14 FORTUNE Magazine, June 7, 2017.

15 Pensions & Investments / Willis Towers Watson World 500: World’s Largest Money Managers, as of Dec. 31, 2015.

16 Columbia Threadneedle Investments ranks 3rd for retail funds under management in the U.K.: Investment Management Association, data as of May 2016. No. 4 mutual fund advisory program in assets: Cerulli Edge Managed Accounts Edition – data as of Q2 2017. No. 5 branded advisor force in the U.S.: Company reports as of Q1 2017. No. 9 variable universal life insurance provider (total assets): LIMRA International, Q2 2016. Top 15 provider of long-term mutual fund assets in the U.S.: ICI Complex Assets, October 2016. No. 11 variable annuity provider: LIMRA International, Q3 2016.

Ameriprise Financial cannot guarantee future financial results. Past performance is not a guarantee of future results.

Investment advisory services and products are made available through Ameriprise Financial Services, Inc., a registered investment adviser.

Ameriprise Financial Services, Inc. Member FINRA and SIPC.