Our Company
The strength of Ameriprise Financial is derived from our people — our dedicated advisors, employees and our board of directors.
Ameriprise Financial in the industry
Ameriprise Financial is the nation's leader in financial planning. The Ameriprise brand is well-respected within the retail financial services industry. For more than 110 years, we have been providing financial solutions to help our clients achieve their financial goals. Today our innovative and personalized approach to financial planning speaks to our clients' dreams rather than just their accounts. Our unique and collaborative Dream > Plan > Track > ® approach is built on a long-term relationship with one of our more than 10,000 knowledgeable advisors who help clients prepare for the future.
We currently have more than 2.8 million individual, business and institutional clients,1 and more than $451 billion in assets owned, managed and administered.2 We offer and distribute a broad array of investment and insurance products that can help our clients stay on track with their financial goals.
Multiple affiliates. One company.
Our affiliates RiverSource Distributors, RiverSource Investments LLC, RiverSource Insurance and Annuities, Ameriprise Bank and Ameriprise Auto & Home offer award-winning products and services to our financial advisors and clients. Learn more about the affiliates that form Ameriprise Financial
Our mission, vision and values Learn about the Ameriprise Financial story, and the core values of our company
Our history Discover the growth and strength of our company
Awards and recognition See how the media and professionals in the financial industry have recognized the success of Ameriprise Financial
Changing the conversation
Ameriprise Financial has been changing the conversation in retail financial services through our focus on clients' dreams and our personalized approach to financial planning. We helped pioneer financial planning in the 1970s and today we are the largest financial planning company3 with more CERTIFIED FINANCIAL PLANNER™ professionals than any other firm.4 Everything we do revolves around effectively serving our clients over their lifetime.
Our advisors use a unique and collaborative Dream > Plan > Track > ® approach and a wide range of financial solutions to help clients realize their long-term financial goals and dreams. We develop plans tailored to their specific goals and track their progress as their needs and goals evolve over their lifetime.
1 Ameriprise Financial 2007 Annual Report
2 Ameriprise Financial First Quarter 2008 Statistical Supplement, April 22, 2008
3 Based on the number of financial plans annually disclosed in Form ADV, Part1A, Item 5 available at adviserinfo.sec.gov as of Dec. 31, 2007 and the number of CFP® professionals documented by the Certified Financial Planner Board of Standards, Inc.
4 Certified Financial Planner Board of Standards
About Ameriprise
We have more than 110 years of history.


